SWBR a finalist for Lehigh Valley ‘Business of the Year’ Award

Lehigh Valley Business Finalist Images

“Be Smart. Work Hard. Move Fast.”

This little mantra rolls off the tongue, and it’s the undisputed brand promise of a business 48 years in the making. That smart, hard and fast work continues paying off for our small yet mighty marketing agency.

We’re proud to announce Lehigh Valley Business has named us a finalist for the 2017 Business of the Year awards. It’s the cherry on top of a great year for the agency. We’re one of eight finalists in the category of 1-24 employees. Lehigh Valley Business will crown the winners in a variety of categories at a Dec. 5 dinner at DeSales University.

Since opening shop in 1969, a rotating troupe of visionaries have set foot in 3865 Adler Place – widening SWBR’s range of services and stretching core competencies across several industries, including financial, medical/healthcare, building materials/construction, education and industrial. When you pair brilliant talent with rock-solid work ethic, positivity and a dash of “vinegar” (if you catch our drift), you get the longevity associated with the SWBR name.

We’re eager to continue challenging stereotypes associated with being a nearly 50-year-old firm by adapting and excelling in the latest technology, and the most comprehensive services that matter most to our clients.

As SWBR acclimates to the ever-changing nature of brand strategy, one characteristic will remain the cornerstone of our business strategy: passion.

In an industry that marks the intersection between business and art, we’re determined to hone our craft and create marcom programs that enable iconic, leading and emerging B2B and consumer brands to prosper.

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Ernie Thomas

STIEGLER

PRESIDENT

Advertising is in Ernie’s DNA as he’s a third-generation family member to join the business his late grandfather founded. With that pedigree comes an almost six sense of identifying the “it factor” needed to create campaigns that spark customers to action. Ernie (or ET) uses his outgoing personality to connect with clients to build strong collaborative relationships. He digs deep to uncover new opportunities that will make a measurable difference for each client’s business. A graduate of Eastern University and Saint Joseph’s University (MBA), he has the book smarts and experience to elevate brand communications with strategies that challenge the status quo. He’s always guiding Team SWBR toward the correct target audiences, smartest campaign messages, right digital channels and best traditional tactics suited to boost sales.

When he’s not working, Ernie enjoys spending time with his wife and daughter. He’s also an avid golfer still searching for his first hole-in-one.

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